Crafting a strategic customer journey that ethically attracts, nurtures and celebrates your dream clients is what gets you the results and fulfilment you've always dreamed of.
My powerful message for you:
Words that sell and convince.
That please and connect.
That reassure and applaud.
That’s when I took the plunge and waved the corporate world goodbye to embrace my curiosity for authentic storytelling and strategic words.
I realised I was living someone else’s dream.
I wanted more.
I wanted to make an impact.
Women who genuinely want to make a difference.
as a strategic small business copywriter for women business owners like you.
TODAY I RUN A PERFECTLY IMPERFECT
ONE-WOMAN SHOW
Seeing you thrive and get the results you deserve is what I get out of bed for.
Most days you’ll find me in my home studio on five stunning acres in rural Sydney, Australia.
That’s where those strategic customer journeys take shape and the words flow. At least when I’m not busy chasing after my three super adorable *cough* cheeky *cough* tiny humans or hang out with my amazing hubby.
And I'm finally chasing my dreams.
Those years of selling, convincing and connecting have unknowingly gifted me with a top-notch brain ready to delight your audience with the strategy AND words it takes to be successful on every stepping stone of the customer journey.
And when you combine all these skills, you’re onto a winner.
I had managed every part of the customer journey.
Funnily enough it wasn’t until a few years into my business journey.
At that point I had great clients with rewarding projects. I helped them reach their goals. Everything was good.
Until I changed the narrative.
Was my copy actually doing its job without a holistic strategy to back it up?
That’s when I realised that my 18+ years in the corporate world had taught me a pretty unique set of skills.
How I discovered my
passion for a strategic take on copywriting?
As a business-wrangling mum I know what it’s like to have a few things on the go. I’ll move mountains to make sure I come through with the goods. But should all three tiny humans (including bubba Jed, my cheeky CEO) fall ill *heavens forbid* then I’ll work out a next best solution. That’s my pinky promise from one female to another!
Running a business is a little like speed dating. I only give brands the nod for 1:1 services if I can add real value and you tick all the boxes. It’s a WIN WIN: You get top-notch results for your brand and I walk away with a big *grin* of fulfilment.
The Wrangler
The Matchmaker
Working with me guarantees strategic copy. It also comes with a healthy dose of positivity. We’ll overcome mental roadblocks and challenges with my infectious CAN DO! attitude.
the optimist
We stop to live when we stop to learn. I set aside time every week to learn about consumer psychology, copywriting techniques and the customer journey so I can use those skills on your brand.
the eager beaver
I have a genuine passion for the clients that I work with and will follow your journey as you grow and succeed. Proud client shout-outs on my socials included.
the brand cheerleader
all of ‘us’ have a speciality.
Meet Team CAN DO! Content
I've upskilled with:
Rachel Ireland-Meyers
"Nadine is generous, understanding, professional, organised and brilliant at helping anyone define their brand journey with clarity."
Amelia Chrystie, Tilda & Moo
"All I have to say is WOW, what a woman! There is a reason that Nadine is so good at what she does. It's because she cares."
Justine MIssen
"We've doubled our copy investment with one client."
Eleanor Cullen
"Nadine is able to take tricky copy and make it sing! You must work with her."
happy clients
What's your customer-charming superpower?
Find out your magnetic customer strength and how you can use it to holistically attract, delight AND retain your dream clients.
Find out your magnetic customer strength and how you can use it to holistically attract, delight AND retain your dream clients.
