After REAL TALK to help you pinpoint the BEST copy approach for your online business?
The audience-driven website and email copywriter for women-led brands like you ready to attract, delight and retain your dream customers.
My interest in podcast guesting really kicked into gear as Mark Zuckerberg made tinkering with the ‘algorithm’ his favourite pastime.
Up until that point, my Instagram following was growing nicely, and I booked a steady stream of clients via DMs.
Let’s face it, I was one of the naïve business newbies who placed all my eggs in one basket. And if that basket disappeared overnight, I’d be left without a business, clients or any tangible way to speak to my audience.
At the time, in late 2020, I saw fellow copywriters I looked up to gain momentum of EPIC proportions by guesting on my favourite business podcasts.
And I wanted a slice of that visibility to algorithm-proof my business, and to escape the social media hamster wheel! No offence, Zuck.
So I started making a shortlist of achievable, need-more-experience and DREAM podcasts.
(Some to pitch right now, some once I had more practice under my belt.)
I landed my first podcast guest appearance in December 2020. And I have added 30+ more podcasts to that list since (with several recorded but yet to air).
A podcast pitch strategy (and template) that relies on genuine rapport, connection and answers the ‘what’s in it for the host’. Even for cold pitches!
A strategy and template that scored me some amazing feedback:
And in August 2023…
One of the DREAM Podcasts I added to my early-days shortlist, and an Australian Marketing Top 10 podcast. #pinchme
Since I began my guest podcasting journey, I have booked high-paying clients who found me via guest episodes, and landed collaboration opportunities like presenting at summits or hosting workshops in masterminds.
Best of all?
These episodes will keep working for me in the background for as long as they live on Apple Podcasts, Spotify or wherever you get your podcast fix (unlike my social media posts!).
I have just made my podcast pitching strategy available so you can see the same level of sustained, profile-boosting visibility for yourself. And it’s only AUD$9!
This strategy works whether you’re completely new to podcast guesting, or already have a few under your belt but prefer a YES over NO, THANKS.
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The audience-driven copywriter, brand strategist & customer delight fanatic to help you replace dead ends with a strategic take on copy & business. One that believes in intentional brand touchpoints and empathy-driven copy to nurture genuine connections.
Over the past 7+ years I've supported hundreds of industry-disrupting online businesses globally via my signature LEAN copy method and the strategies to nurture genuine connections, drive sales and celebrate loyalty. Authentically.
I live and work on the breathtaking Darug land of the Darug people. I pay my respects to the Darug Elders, past and present, and the Aboriginal Elders of other communities who may be here today.
Always was, always will be Aboriginal Land.