DIY Copy & Customer Delight resources

What if you could unlock your unfair audience advantage?

Grab 10 FREE strategic survey questions so you can hit SEND on your FIRST or NEXT survey and change the trajectory of your business TODAY. 💖💖

The audience research toolkit to help you make smarter copy & CX decisions

All the swipe files, survey templates and resources to give time-poor founders like you the game-changing clarity and tools to gather, organise and implement your audience intel.

How many sales are you missing out on because you're focussing on the wrong things?

Join the membership for savvy online business owners determined to grow their revenue, referrals and repeat business without more marketing (and constantly running paid ads)!

My automated hands-on, human-first approach to online courses for an unforgettable, stand-out student experience

Learn my tips & tricks to hook, intrigue and delight your students from first landing on your sales page to well after completing the last module.

Tired of running snooze-worthy promotions?

Learn my tips, tricks and strategies behind fun 🐰 Easter Egg Hunt-style Promotions that boost your bottom line, grow your list and excite your audience (even if you don't consider yourself tech-savvy or creative)

Launch a list-building, trust-boosting & sales-making private case study podcast

Explore the strategies, results & processes behind my private case study podcast, and swipe the highly effective & bespoke 🎧 listener journeys to drive sales, trust & delight

Grab my high-converting podcast pitch template for a definite YES

This ready-to-swipe pitch format has got me booked on 30+ dream podcasts with feedback like "best podcasting request ever" while landing me incredible collaboration opportunities along the way.

Clean your email list on autopilot for your best email deliverability yet

Swipe my workflow, strategies & email templates to automate your email list processes so you can keep growing your list with peace of mind and take the emotion out of hitting UNSUBSCRIBE

Map, create and write your own website in only 3 game-changing steps

Together we'll turn the overwhelm of launching a website into 3 easy-to-tackle strategies that will get you to launch date quicker than you can say "Let's do this."

Isn't it the WORST when you've spent hours creating a lead magnet for it to collect dust in your digital archives?

Now you can score the exact strategies & outline behind the most successful landing pages I've written for 1:1 clients over the years that have seen up to 85% conversion rates!

Curious how I signed countless perfect-fit leads as paying 1:1 copywriting clients?

In this case study template, I share my SEO-boosting, client-attracting approach to sharing how fabulous you REALLY are so you can land ready-to-invest leads consistently.

Turn your snooze-worthy contact page into a lead-driving machine

The actionable copy toolkit that walks you through the 7 strategic contact page sections to establish your authority, get browsers' buy-in and have a wow-factor conversation (yep, you heard right!)

Sick and tired of spending hours chasing polished client testimonials (that never eventuate)?

Join me in a 30-minute Mini Training where I spark your ideas and show you how to make raw customer feedback the centrepiece of your credibility-based marketing efforts.