EPISODE 38 OF WHAT WOULD THEY DO? THE CUSTOMER EXPERIENCE PODCAST FOR SMALL BUSINESS OWNERS
NOTE: Some of the tools and resources mentioned in these shownotes could be affiliate links. That means when you click the link to create an account, start a free trial or make a purchase, it won’t cost you any more but I may receive a commission for introducing you. One thing I want to stress is that I would never recommend anything or anyone I haven’t successfully worked with myself or trust unconditionally.
In today’s episode, we’re diving into the world of affiliate marketing, and how you can turn happy customers into powerful affiliate partners without tech overwhelm.
Our guest is Laura Sprinkle, an affiliate partnership strategist who’s worked behind the scenes of multi-million dollar launches for the likes of Amy Porterfield and Selena Soo, and who also happens to be the founder of Rootabl, the first affiliate platform built specifically for course creators.
We’re answering this listener question that I know will hit home for many online business owners:
“How can I turn happy customers into powerful affiliate partners without the tech overwhelm?”
Whether you’re affiliate-curious, just launched your own program, or want to squeeze more juice out of an existing one, this conversation is packed with actionable advice to get you moving.
If you’re looking to grow sustainably through genuine partnerships, this episode is your fast track to making that happen.
Plus, Laura will be joining us as a guest expert in an upcoming month inside Retention Lab. So if you’re ready to double down on community-driven growth, make sure you join us.
What we cover:
The power of affiliate marketing as a visibility, lead-gen, and conversion strategy
Why tech is not your biggest hurdle (even though it feels like it)
Laura’s “Cycle of Profitable Partnerships” framework
Smart strategies to invite customers into affiliate partnerships (without being sleazy)
How to activate affiliates and give them the best chance of success
How to motivate more affiliates to share
Easy win incentives that convert (hint: it’s not always a luxury retreat)
Soundbites:
Laura Sprinkle: “When I think about affiliate partnerships and their power, I think about it in two frames. Number one: It’s like when we’re growing our business, we really have three options. We can grow our audience organically, creating content, creating posts, showing up. We can pay for ads to get in front of people, or we can borrow other people’s audiences where they have grown through one of those three methods, and created trust with their audience. So for me, affiliate marketing is the fastest path. I also love people, so it’s more fun than the other paths. And you don’t have to pay upfront. It’s a guaranteed ROI because you only pay out when they make a referral to you.”
Laura Sprinkle: “I think about all of this really in terms of what I call the cycle of profitable partnerships. Attract, activate, amplify, appreciate, are the four A’s in the cycle. And activate is really between when they sign up and when they start promoting. The goal of the activation period is just to make it as easy as possible to share.”
More about my guest, Laura Sprinkle:
Laura Sprinkle, founder of Rootabl, is an affiliate partnerships strategist who specializes in working with digital course and membership creators.
Her approach to partner programs has helped everyone from budding entrepreneurs to seven-figure industry leaders garner more than $44 million in affiliate revenues. Laura’s unique approach to partnerships involves creating high-touch relationships, empowering clients like Amy Porterfield, Todd Herman, and Selena Soo to bring as much fun to the process as possible.
Website: https://laurasprinkle.com/
😍 Love the show?
Submit your question so I can answer it in an upcoming episode (or invite the perfect guest expert!).
Post a screenshot with your key takeaway on your IG story and tag me @candocontent and #WWTDpod so I can repost your content.
Your next steps:
Find out how you can get my strategic customer experience brain on your brand here.
Grab the FREE State of the Customer online business industry report with first-hand findings, gaps & opportunities PLUS proven strategies to boost your customer experience. Download FREE here!
Join the Retention Lab, the membership for savvy online business owners determined to grow their revenue, referrals and repeat business without more marketing. Join here!
Check out my favourite CX tools and resources here.
Episode Transcript:
Nadine Nethery (00:00)
Hello, hello and welcome back to the podcast. Today’s guest, Laura Sprinkle, is an affiliate partnership strategist who has helped high profile creators like Amy Porterfield and Selena Soo generate millions through strategic affiliate programs. And because Laura doesn’t do things by halves, she also started Rootabl, the first affiliate platform built specifically for course creators. Laura and I connected via the
Mixermind. I know I’ve mentioned it several times but it’s just such an awesome space to meet clever people like Laura. And Laura has volunteered to come on the show to answer today’s listener question for us. And the question goes like this, how can I turn happy customers into powerful affiliate partners without the tech overwhelm? Because let’s face it, tech usually is the biggest road block. So welcome to the show Laura.
Laura Sprinkle @ Rootabl (00:55)
Thank you so much. I’m so excited to be here.
Nadine Nethery (00:58)
I’m sure it’s one of your favorite topics, right? Just a little bit, a little bit biased. Yeah. So obviously I know a little bit about you already. So can you in your own words share with people who you are, how you got to where you are today, how you got to work with amazing people, you know, like Amy Porterfield and also tell us all about the Ritual because I’m curious.
Laura Sprinkle @ Rootabl (01:01)
Just a little bit. I get it all the time. Yeah, I’d love to. So I really got started in the online space doing very specific topic courses. Like I had a health course, I had a website course, and through that work really found that I love all things like marketing and launching and positioning. ⁓ I ended up working with Selena Soo who had a program called Impacting Millions. I don’t know if you were familiar with that one.
And I was like so involved in the launch side that she invited me to come help her affiliates. I didn’t really know what that was. And I’m so glad because I got to really come into it with this like fresh perspective and fun and like create systems without seeing what else was out there, like in the affiliate space. And I just fell in love with it. Like helping people share offers.
that they know love and trust and earn money without having to become an expert in that thing. Like, what? It’s so fun. So through that, like, you know, people do ask me, you know, how did you work with Amy Porterfield and these big names? And it was just like, I showed up and I kicked butt and all the affiliates for Selena and their friends were like, hey, can you come do that for me too? So like, I didn’t have to market. I didn’t have to like do a whole bunch of stuff. It was just like do the thing, show up, and then they were like, okay, come do that for me.
Nadine Nethery (02:53)
How cool is that? See? Plus I’m sure Selena’s got all the big names promoting for her so you you’re playing the perfect circles. Yeah I love how
Laura Sprinkle @ Rootabl (03:01)
Yeah, it was such a light. You can only see the dots looking back, right? Like you can’t plan that going forward. don’t think. mean, you you could be strategic about it. I’m not ever about strategic about relationships. I’m just like, Oh, you’re a really cool person. Let’s do stuff. But yeah.
Nadine Nethery (03:06)
Yeah, yeah, it’s the right place at the right time isn’t it? Looking back you’re just going it all happened for a reason. And how did rootaborbs get into the picture?
Laura Sprinkle @ Rootabl (03:27)
Yeah. So I really went from, my gosh, I don’t have to market at all. I could just show up to selling low ticket software is like, wow, I really have to show up and I really have to try now. ⁓ But why did I do that? No, it is awesome. ⁓ because so for like eight years I tried dozens and dozens of softwares and I had an agency at one point. So we had these clients doing you know, million, multimillion dollar launches. And we had like this crazy tech, like backup system. And, know, we’d find, I’m so sorry to say this on your podcast, but we would find like Thrivecart, for example, up to 50 % of sales not being attributed. And we only knew because we had all this backup tracking and this like intense, like copy paste SOP. was ridiculous. It just like, there was nothing that was like, this is exactly what I want. And I kept being like, why isn’t anybody building something where you can tag leads lists, where you can just like have all these key features, leads lists, emailing with their links built in. And then finally I was like, okay, I think I have to do it. I don’t know anything about development, but let’s go. And now that it exists, like, ⁓ it’s been such a journey, but it’s so cool.
Nadine Nethery (04:27)
And coming at it from an affiliate marketer perspective rather than the tech guy, probably was the key, right? You see what’s working, what was missing, ⁓ the clunky things out there. And as someone who promotes offers for other people, my God, some of the affiliate platforms out there, it’s, yeah, terrible. So I have to have a look at your platform, play around with it. let’s dive into the nuts and bolts of this episode. Why are affiliate partnerships such a powerful tool for any online business owner?
Laura Sprinkle @ Rootabl (05:28)
Yeah. When I think about affiliate partnerships and their power, I think about it in sort of two frames. Number one, it’s like when we’re growing our business, we really have three options. We can grow our audience organically, creating content, creating posts, showing up. We can pay for…
ads, right, to get in front of people, or we can borrow other people’s audiences where they have grown through one of those three methods, and created trust with their audience. And so we can borrow that trust and borrow those names. So for me, it’s like the fastest, the fastest path. It’s also, I love people, so it’s more fun than the other paths. And you don’t have to like pay upfront, right? It’s a guaranteed ROI because you only pay out when you make or when they make a referral to you. I forget the other frame that I like to use, but I would say I love that and I think that’s sufficient reason.
Nadine Nethery (06:26)
Totally, totally on board. I not only promote other people’s offers but I also have an affiliate program semi-successfully. So semi-selfish to get to the episode. it’s just such a nice way to get other people involved. Obviously, as you said, pay out commission to people who have already purchased from you, who love your products, but then also leverage their audience and also their opinions. Plus again, you’re keeping your money and actually paying out once those conversions come in rather than paying for leads who might never eventuate. Personally, I love working with affiliates in my launches and I ⁓ try to show up semi-regularly reminding them of what’s out there to promote when it’s business as usual. But from your experience having worked with multiple seven figure launches, what’s the biggest misconception that keeps online business owners from leaning into affiliates? Like what’s holding people back from just getting started and embracing affiliates?
Laura Sprinkle @ Rootabl (07:33)
Hmm. I love that. And that question actually reminded me what the other framing was. And I think does help people get started too, because a lot of times people think about affiliate programs or I’ve heard people say like, affiliates are salespeople or like they’re your sales engine or things like that. And then like to me, affiliates are three things, right? They’re brand awareness.
people talking about you in rooms you’re not in, they bring you more leads and they bring you more sales, of course, but they’re like all three of those. And I say that because the biggest misconception is that it’s about the tech. And I say that of course, as one of the affiliate tech platform founders, but really it’s like just having affiliate links available for people, you know, like you see this at your program. It’s like, that is not, you know, maybe you’ll get a referral or two, but that’s really not what an affiliate program is. Like, okay, you have affiliate tracking set up, but a full affiliate program is where you’re really enabling affiliates to be successful in spreading the word about you and telling the right stories, you know, bringing you leads and bringing you sales. ⁓ so it does require more effort, but I think done, not I think I know and have seen that done properly. It becomes a flywheel. And so a flywheel gets easier every single time the cycle turns and goes around. And so yes, it can be work to set up, of course, like everything, but it just gets easier and easier the more you do it.
Nadine Nethery (09:10)
Yeah, absolutely. And I feel, again, as someone who promotes offers, once you start earning those first commissions, it’s almost addictive and offers that make you money, you’re more likely to promote as well. So if you, as someone who has an affiliate program, makes it easy for people to grab swipe copy or graphics, know, anything really to make your life easy, actually get people that opportunity to earn commission, they’re going to be more likely to do it on their own, in their own time, even when you’re not launching. But yeah, what’s the first step to even invite customers to become affiliates without making it feel transactional?
Laura Sprinkle @ Rootabl (09:56)
I had a great strategy session just a couple of hours ago with somebody. They are in the teaching space. So their customers are like second to fifth grade teachers. So just like super specific in the US. And we were talking about this exact thing. And I think it’s a relevant story because a lot of times folks feel like, especially when it comes to customers, you know, I’ve heard from both sides of the equation, like, they’re sharing anyway, so I don’t want to like muddy the waters with commission or they’re a customer. They’re like, I would share even without the commission. And I think that it’s really important or it can be really important and really valuable to still put an affiliate program in place and make it like that obvious thing because you have more opportunities to remind people. ⁓ and so with that, like trying to make it just like, a beautiful seamless invitation that doesn’t feel like this pushy thing and feels fun and light, which I do think should be the case when it comes to a customer driven affiliate program. To me, think how can we just have a lot of opportunities and offers or not offers, but invitations in a lot of places rather than, my gosh, I have to say the perfect words at the otherwise, they’re gonna hate me. I don’t know if you ever felt that way like before you hit search on invite like, ugh.
Nadine Nethery (11:29)
This is the one shot.
Laura Sprinkle @ Rootabl (11:35)
Exactly. And it’s just not true. And so I think about all the, all the wheres and all the ones. So like, if you want me to just like share a few right now was for like some ones, for example, you can invite them right after they’ve purchased messaging being, Hey, you just bought this thing.
Nadine Nethery (11:39)
Yeah, absolutely. Go for it.
Laura Sprinkle @ Rootabl (11:59)
or whatever your message is, welcome, we’re so excited to have you. You know who gets even better results? People who have a friend to go through this with them or people who, know, et cetera. So right after they’ve bought, right after there’s a big win, whether you have a membership or a course or a subscription, whatever it is, like, is there a pivotal moment where you’re like, yeah, you did the thing. Like, guess what? You can also invite people. So that’s a good moment right before you start a new cohort. Or it could be a seasonal thing, like right before you’re about to go maybe do a Black Friday promo or, you know, for them, I was like, okay, right before the start of school, that’s a great time where they’re sharing with their teacher friends. so there’s a lot of different whens and then I also think we can employ a lot of different wares. So if you are sending emails, it could be a light PS, you know, we’ve got a promo coming next month.
you know, here’s your affiliate link directly in the email or here’s how you can sign up if you don’t have a like a default by default one. ⁓ It could be within your course platform, like on the sidebar, a header, could be a button in your menu. That’s like, put it in your menu. It’s like so easy, especially for like when people are logged in. It can be on your website if you want to invite more people, but that wouldn’t be customer specific. You can mention it on live Q &A sessions or live calls like at the end like there’s just so many places and if you just implemented like four, you know, you just get much better results
Nadine Nethery (13:37)
It’s really about anticipation, isn’t it? Like sort of putting yourself into your customer’s perspective. When are those times that it organically might pop up in a conversation? I’ve got a button in my learning portal so I can tick off some of the things you mentioned. But even I have an email in mind.
Laura Sprinkle @ Rootabl (13:50)
Yes.
Nadine Nethery (13:55)
off-boarding sequence for a membership for example. Obviously I’ve invited people to join previously but if they chose not to, even planting that seed that you know like if you cancel for financial reasons but you really loved it, why not become an affiliate? share it with a buddy you join together and you can earn some commission towards your membership fee.
So once we have our first affiliates, yay, and we have overcome that tech hurdle, the mindset gremlins and are actually doing the thing. What would you say is the most important
aspect to turning those new affiliates into long-term motivated partners. Are there any hidden gems, any strategies that always work at treat?
Laura Sprinkle @ Rootabl (14:41)
Yeah. And I think about all of this really in terms of what I call the cycle of profitable partnerships. we have attract. So that’s what we covered, right? Getting rate fit or in this case, getting your customers on board. Who are the right fit? And then the second part is activate. So attract, activate, amplify, appreciate, the four A’s in the cycle. ⁓ And activate is really between when they sign up and when they start promoting. And this to me varies a bit whether you have an evergreen offer or you have a launch. Either way, the goal of the activation period is just to make it as easy as possible to share. So if you have a webinar, I want you to have an email template that they could copy and paste and customize to their voice of exactly how to promote the webinar. If you want them to text five friends, tell them that and then give them a sample text message that they can then share. Whatever you want them to do, like the why now, like make sure that that’s super easy and then make sure you have a why now because if something is available all the time, then it’s just like, I’ll do that later. ⁓ I’ll do that later. I’ve even seen that. Yeah, exactly.
Nadine Nethery (16:01)
There’s always a later.
Laura Sprinkle @ Rootabl (16:04)
Like I went from, you know, really like, okay, the court closes this day to with Rootable. Obviously, you know, people can join Rootable anytime. And so I’m, I already knew this, but like, I’m really seeing it for myself now of like making sure to schedule something specific with them. Like, hey, I have this live workshop on this date. Like, this is why you should share now. My two biggest tips when it comes to amplify is when they’re actually promoting. So my biggest tips for the activation amplification phases are number one, sharing leads lists. So sharing with people who signed up for that webinar through them so that way they can follow up. And then number two, every single email you send to affiliates include their affiliate link. So they don’t have to log in anywhere and paste and go.
Nadine Nethery (17:03)
I love all of this. I hate having to log into the affiliate portal sometimes you don’t even get reminded of the affiliate portal link so you gotta go and track it down on their website and it’s just too hard. So I love including yeah affiliate links, swipe copy, literally again taking the hassle out of things that’s so good. But I love how you mentioned a leads list like I’ve never considered that but it’s just so cool because they can follow up with their people. They have visibility of who actually signed up and makes it so much easier for them to infuse themselves again into the process. So cool. Yeah. Yeah. Yeah.
Laura Sprinkle @ Rootabl (17:40)
Exactly. Yeah. That is the reason I would say that we built Rootable was because it was. I was like, who, why isn’t everybody doing this? And I’m like, it’s complex, but we figured it out.
Nadine Nethery (17:48)
Hmm yeah because yeah I’m with Thrivecart and like I don’t think I have any visibility of who and why and what so yeah need to check out Rootabl while we’re in your framework, do you want to take us through the other two steps as well so we can wrap it up nicely?
Laura Sprinkle @ Rootabl (17:55)
Yeah, so attract those invitations. Activate is between when they say yes and when they start promoting, ⁓ so making it super duper easy. And also, oftentimes, we train people of, here’s exactly how to be successful. ⁓ Amplify is really, like, during the promotion. So we can amplify their results by sharing leads lists and saying, here’s how you follow up, so that they can. You know, we’ve definitely seen like 50 % more sales when we’re like, Hey, guess what? You can also follow up with these people. ⁓ and then, you can also have prizes and contests during amplify. Contest surprises. guess you could say it either way, but it sounds better. ⁓ and then appreciate is that final phase, but it’s also not final because it just loops back around. but that’s, you know, making those payouts on time, getting feedback. Sometimes we’ll do like, especially for like a big launch, we’ll do like a celebration event at the end with our affiliates and kind of like close up energy. So yeah, there’s a lot ⁓ in appreciation. And I’ve shared this on one other podcast, I think, and it ended up being an awesome discussion. But I always like to say if you can’t think of who to attract and who to invite, then you need to go back a step and think about who you appreciate in your business. Because that will help you with that list.
Nadine Nethery (19:39)
Yeah, such a, such a cool framework because it again, turns affiliates into partners rather than a transaction and someone who is doing the groundwork for you. going back to contests and a little incentive. So, I have started playing in that space, trying to motivate my affiliates because you always get a certain
proportion of people who happily participates, then always thinking, can I get the other portion who for whatever reason doesn’t participate and doesn’t share involved? So do you have anything that you can share when it comes to like, always works or you know, works for three.
Laura Sprinkle @ Rootabl (20:21)
Yeah. So it, it does depend. Like I would say when we were doing the big launches, there were a portion of people who loved the leaderboard and there were always people who hated the leaderboard. And so we would also have a leaderboard and then we’d also have ladder prizes. So ladder prizes means, okay, at one sale, you unlock this at five sales, this or whatever, you know, insert whatever numbers you want.
But it’s something so like everybody who makes one sale is going to earn that thing. Everybody who hits 10 sales is going to get that thing. So I think that that can be a really great equalizer for people to just compete with themselves. have also two other things. One is that like the most popular prize we have ever run was actually for Selena Sue.
Um, if you hit 10 sales, her product was $3,000 just for context. And if you hit 10 sales, you got an invite to a mastermind retreat in Tulum. Um, so wasn’t like an all expenses paid invite, but it was like, Hey, you can come with affiliates. And then if you hit, I want to say it was like 20 sales, then you got your ticket and then it just like pad on from there kind of, but it was this great. Like capstone event. And it was also like.
positioned really nicely like in between her launches. So then everyone’s seeing the pictures and they’re like, wait, I want to win that next year. Let me be an affiliate. So like that was really awesome. And you know, that’s a big thing. know Lisa Johnson, she’ll do this like private jet like around Europe. amazing. However, just to like contrast that.
I would say that I have seen people do more for like a quick win. $10 Starbucks gift card. If I like take this small action, then they will for this like, if I win the leaderboard, I’ll win $10,000. It’s like, that’s very nebulous. It’s far away. Whereas like, I can do something immediately and get rewarded. Like, yes, I’m in.
Nadine Nethery (22:19)
And sometimes people with smaller audience, I reckon it puts them off, right? Like you can’t, no chance I’ve ever get either. So if you can infuse something that’s achievable, ⁓ it works a treat I first started, I tried competitions and leaderboards last year? And I was promoting a free private podcast, which then led into
a course after. again, there wasn’t immediate incentive and reward for people signing up. So I incentivized, sign up numbers for that particular private podcast. And again, it wasn’t expensive.
it worked. People promoted. I feel like something immediate, something personable as well might just work as well. I feel like it’s always an experiment, isn’t it, with affiliates? Like you need to see what works, what resonates. It doesn’t seem to be ever finished like anything in the online business space. You need to be on your toes but that’s the fun part.
Laura Sprinkle @ Rootabl (23:37)
And also even to figure out which contests to have. We also had in our back pocket a lot, sales are a little bit slow. We’re in mid-launch. Hey, let’s add a contest for the next 24 hours. Or we’ve a creativity thing. Or it’s like, just what do you want people to do? And then how can you incentivize that in a fun way?
Nadine Nethery (23:42)
yeah, it’s good. And what was it? Cheryl Rarick maybe during her email diaries summit. I don’t think she called it the summit, but her event earlier this year and promotion must have been a bit slow, you know, sign ups. So she had an incentive that anyone sends a standalone email to their audience could get a one on one session with her.
There’s so many, so many aspects to affiliate marketing. I’m just, just getting started, but it’s such a fun topic, I feel in your business, like there’s so much potential and everything you pour into it.
you get back at the end. there’s that long-term return. And Once people start earning and earning commission, you’re on their radar and hopefully they stay for the long-term. So if there’s a listener who
is on their early steps of their affiliate marketing journey and they’ve just launched their program. What’s one thing they can do to make real progress and then on the flip side for anyone who is considering launching one and for whatever reason hasn’t done it, what is one thing they can do today off the back of this episode?
Laura Sprinkle @ Rootabl (25:20)
Hmm. I would say if you have just launched your affiliate program, ⁓ I would take a look at or ask yourself if all of my affiliates right now said, I will do anything you tell me, but I’m only going to do one thing or three things. Let’s say I’m only going to do three things. Pick what those three things are that you really want them to do.
and then make it really easy for them to do those three things. And then bonus points would be added incentive for doing those three things out of contest. really, like I said, so many people don’t make it easy. just like, again, pick exactly what you want them to do. Do you want them to pick up the phone and call people? Do you want them to send solo emails? Do you want them to whatever? And then incentivize and make that super easy. And then the second part was if they haven’t gotten started.
Nadine Nethery (26:20)
Yeah, so how can they take that first step today towards launching?
Laura Sprinkle @ Rootabl (26:25)
I would say, I mean, it really depends on kind of what you’re stuck by. I think if you’re stuck, I guess I’ll answer this two ways. If you’re stuck because you don’t think you are further far enough along or you’re not really sure about your offer yet. like kind of those, maybe I am too new for an affiliate program vibes. And who knows, maybe you are. However, you’re not too early to start building relationships. So I know that right now we were talking about customers becoming your affiliates, but your network is also very powerful down the line. So I would say like, start thinking about the categories of people, the categories of businesses that serve your ideal customer in a complimentary way. and build those relationships, build those connections. ⁓ And then the second thing, I would say go be an affiliate for an offer that you love because you’re gonna learn so much from doing that and you’re also gonna probably realize that you’re able to do it too.
Nadine Nethery (27:24)
Yeah, it’s so much easier than you think really in the end. And plus, you once you once you’ve established your processes, I feel it’s almost rinse and repeat just with a fresh lens whenever a launch comes up. One question I ask all my guests is what are you wondering when it comes to the customer journey.
Laura Sprinkle @ Rootabl (27:51)
I mean, what’s coming up for me right at this very second is how do you create a customer journey that is powerful enough that everybody can get a lot of value from it even when you have like a lot of different road like pathways in. You know, does that make sense as a question? Yeah.
Nadine Nethery (28:15)
Yep. Yep. Absolutely. Let me sit on that one and I’ll answer it in the future. So, so cool. And finally, of course, we want people to connect with you. So, where can listeners find you online?
Laura Sprinkle @ Rootabl (28:32)
I would say that the two best places are laurasprinkle.com and rootabl.com And yes, I know that that means something different in Australia. I’m not about six months after I named my company, but I’m not mad about it.
Nadine Nethery (28:44)
Hahaha! It’s awesome. You got the cool brand name and the cool surname, tick tick. Awesome. Thank you so much for coming on the episode, Laura. So many awesome tips there that listeners can take away. Laura also, as a quick heads up, is going to be one of our guest experts in an upcoming month of the Retention Lab. So if you want to go even deeper into all things affiliate marketing, make sure.
Laura Sprinkle @ Rootabl (28:54)
Exactly.
Nadine Nethery (29:18)
you check out a Retention Lab, the links in the show notes. If you enjoyed the episode, please hit subscribe, leave a review and share it with your besties. Thanks so much for tuning in and I’ll see you next week.
