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One of the most important elements of being an online creative is having a brand and website that actually feel like you and fully represent you as an artist. But… how do you actually add website personality?

This blog post guides you through how tyou can make your website feel more like you. And by the end, you’ll have an action list to help you upgrade your website personality in the next week!

5 ways to add personality to your website (and make it feel more like you)

Expert Interviews, Marketing

creative black friday promotion ideas by Nadine Nethery

Join me behind the scenes of my creative 2023 Black Friday Campaign (or the smarter approach to one!).

I felt fatigued by the same-same approach to not only Black Friday promotions, but online promotions in general. And I wanted to sit out Black Friday to surprise and delight my audience with something truly spectacular.

Something they hadn’t seen done before. Something that would offer a quick win for everyone. Something that didn’t need complex tech tools to pull off.

As I saw everyone else’s promo emails touch down in my inbox, I went back to the drawing board and considered all my options.

The Creative Black Friday Promotion Idea that boosted my sales, email list & audience delight

Featured, Marketing

Guest expert Michelle Pontvert shares practical productivity tips to help time-poor entrepreneurs build a successful business without sacrifice.

Guest expert Michelle Pontvert is diving deep into practical productivity tips for time-poor founders.

Part of building a business that truly fits her circumstances has been learning how to be really productive in the small pockets of time she does have available to work. Which lead her to testing out all sorts of productivity hacks…

Top 10 productivity tips for time-poor entrepreneurs

Expert Interviews, Featured, Productivity

If you’ve read my blog post all about the power of trigger links, then you’d know that I use trigger links in my fully automated list clean workflow.

It means I don’t have to worry about manually scrubbing my list, and I am not paying for subscribers who don’t want to hear from me in the first place.

In this blog post, I’m exploring my fully automated list clean workflow so you can see how easy it easy to make email list cleaning best practices a part of your business processes.

How to clean your email list on autopilot

Customer Journey 101, Customer Journeys Unpacked, Featured, Marketing

Nadine Nethery is the Landing Page Copywriter for Krista Miller of Summit in a Box

Krista Miller is the QUEEN of Summits who has made a name for herself as the go-to for online business owners wanting to host their first or next successful virtual online summit.

Krista and I first connected when she invited me onto her Summit Host Hangout podcast where she fell in love with my audience-driven & research-based approach to copywriting.

We quickly got talking and she booked a Strategic Copy Intensive shortly after, ultimately smashing her launch goals!

How I became the Landing Page Copywriter for Krista Miller of Summit in a Box

Copywriting, Featured, Success Stories

Dama Jue is a Funnel Strategist and shares her insights on website traffic generators via strategic email footers

Turn your email newsletters into a website traffic generator by implementing the best email footer marketing strategy for businesses.

In this Expert Guest Post, Funnel Strategist Dama Jue shares her winning strategy, and why it works so dang well!

Website Traffic Generator: Strategic Email Footer Calls-to-Action

Expert Interviews, Featured, Marketing

How I use Bonjoro and personalized video messages to convert leads and infuse customer delight

…and 5 ways I use personalized video messages to delight my audience

Bonjoro, and more specifically, personalized video messaging.

Integrating Bonjoro into my business processes has not only sent my 1:1 lead conversion rates through the roof, it has also triggered my obsession with overdelivering on what my audience expects.

Whether that’s my course students, collaborators or 1:1 clients.

I even hosted a live webinar for the Bonjoro Community all about increasing your customer survey response rates by tapping into Bonjoro. That was fun!

How Bonjoro has boosted my lead conversions

Customer Delight, Featured, Marketing

mother's day and father's day email opt out allows you to market with consent

As a smart marketer, I am always looking for clever ways to automate my business processes and save valuable time along the way. And automating my email marketing via trigger links has become one of my favourite things EVER!

And seriously upgrading my approach to email marketing has opened up so many time-saving and experience-shifting opportunities in my business.

8 clever hacks to automate your email marketing with trigger links

Customer Journey 101, Featured, Marketing

Contributing to Digital Product Bundles was a priority for me in 2023 as a way to grow my list. But unfortunately, I only hacked the learning curve far too late throughout the year.

As it turns out, I could have been much more strategic about many of the 6 digital product bundles I was a part in 2023. And I could have been much more strategic about the bundles I participated in.

Join me for a behind-the-scenes tour of my recent contribution to Lizzy’s Christmas Party bundle (I’m talking hard numbers, lessons, strategies and powerful tweaks I made throughout the bundle duration).

How to STRATEGICALLY contribute to a Digital Product Bundle

Featured, Marketing

I love getting raw and honest behind-the-scenes tours of my live launches and marketing strategies. And today I’m giving you my totally transparent lessons learned from my recent free online challenge About Page Blitz.

If you’ve missed it, About Page Blitz was a free 4-day not-so-live event I ran from 1-4 August 2023. It was all about giving your about page a HUGE makeover so you can show up with confidence and GET. IT. DONE.

13 lessons learned from running a free online challenge

Marketing

Grab the Freebie

What if you could unlock your unfair audience advantage?

10 strategic survey
questions
FREEBIE

Grab these 10 FREE strategic survey questions so you can hit SEND on your FIRST or NEXT survey and change the trajectory of your copy game TODAY. 💖💖

Grab my 10 FREE strategic survey questions so you can hit SEND on your FIRST or NEXT customer survey and change the trajectory of your copy game TODAY. 💖💖