The game-changing business toolkit for time-poor founders that turns your perfect-fit audience into your most powerful marketing and copywriting strategy.
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The strategic website and email copywriter for women-led brands like you ready to attract, delight and retain your dream customers.
Hey, I'm Nadine.
Who needed a wedding industry copywriter?
Justine Missen and her hubby Nevrun a wedding industry business and are the wedding photography and videography duo behind Dream Cave. This team has made a name for themselves as the no. 1 creative combo for couples about to tie the knot in the picturesque Grampians near Melbourne, Victoria.
Despite a pandemic, 2020 had big things planned for this sought-after talent line-up. Rather than giving in to forced empty books because of the big ‘C’ (COVID-19), they steamed ahead and invested in a professional rebrand that was going to set them up for success once things would return to some shape of normality.
Why did Justine and Nev look for a help with their copy?
Justine wanted to work with a winning team that would take care of things and do things properly this time around. At that stage she was sending potential clients to a DIY website that she’d designed and written herself.
What’s the problem, you ask? Justine and Nev weren’t attracting their dream fit clients and instead were wasting hours speaking to clients that either weren’t the right fit or didn’t end up booking them because their visions weren’t aligned.
How do I fit in?
I came on board to put Justine and Nev’s vision into words that were so ‘them’ that you either love or hate them. Justine wanted to make sure her quirky persona came through and only those who resonated with her personality and style actually reached out.
Together we came up with words that are emotive and dreamy, in-your-face and meaningful.
They’re not for everyone, but they’re perfect for Justine’s people.
And that’s the secret to copy that converts.
Since working together, Justine and Nev have successfully relaunched their brand under new business name Dream Cave, with a stunning new design and my winning words to boost.
The website and email copywriter for female founders who replaces copy dead ends with a strategic take on copywriting. One that believes in intentional brand touchpoints and empathy-driven copy to nurture genuine connections.
Over the past 6 odd years I've given 100+ women-led brands globally the strategy and words to nurture genuine connections, drive sales and celebrate loyalty. Authentically.
Hey, I'm Nadine
I live and work on the breathtaking Darug land of the Darug people. I pay my respects to the Darug Elders, past and present, and the Aboriginal Elders of other communities who may be here today. Always was, always will be Aboriginal Land.